Course Information

Introduction

This 35-day Business Strategy Executive Mini Master develops advanced knowledge and practical skills required to analyze, develop and execute effective business strategies that support organizational growth and long-term success.

The program focuses on strategy fundamentals, execution, competitive analysis tools, growth models, organizational structure and culture. Participants will learn how to evaluate business environments, develop strategic directions, translate strategies into action, create growth opportunities and align organizational capabilities with strategic objectives.

Through practical frameworks, strategic analysis tools, case studies and applied projects, participants will develop the ability to support strategic decision-making, improve organizational alignment and create sustainable business value.

The final five days are dedicated to a thesis project, where participants apply the business strategy concepts and tools learned throughout the Mini Master to analyze a real organizational strategic challenge and develop a structured improvement plan.

Objectives

By the end of this Executive Mini Master, participants will be able to:

1. Understand business strategy principles and apply strategic thinking approaches to analyze organizational challenges and opportunities.

2. Develop strategy execution approaches that translate strategic objectives into practical initiatives and measurable outcomes.

3. Apply competitive analysis tools to evaluate markets, competitors and organizational positioning.

4. Evaluate growth models and identify opportunities for sustainable business expansion and value creation.

5. Align organizational structure and culture with strategic objectives to improve execution and performance.

6. Complete a practical thesis project that applies business strategy concepts, tools and frameworks to an organizational strategic challenge and presents an improvement plan.

Who Should Attend?

This Executive Mini Master is designed for:

1. Executives, senior managers and business leaders responsible for strategic direction and organizational growth.

2. Strategy managers and professionals involved in business planning and transformation initiatives.

3. Department heads responsible for implementing strategic priorities within their functions.

4. Entrepreneurs and business owners seeking to strengthen strategic decision-making and growth planning.

5. Professionals preparing for leadership roles that require strategic analysis and business management capabilities.

Training Method

• Pre-assessment
• Live group instruction
• Use of real-world examples, case studies and exercises
• Interactive participation and discussion
• Power point presentation, LCD and flip chart
• Group activities and tests
• Post-assessment
If Applicable:
• Each participant receives a 7” Tablet containing a copy of the presentation, slides and handouts

Program Support

This program is supported by:
* Interactive discussions
* Role-play
* Case studies and highlight the techniques available to the participants.

Daily Agenda

Daily Schedule (Monday to Friday)
- 09:00 AM – 10:30 AM Technical Session 1
- 10:30 AM – 12:00 PM Technical Session 2
- 12:00 PM – 01:00 PM Technical Session 3
- 01:00 PM – 02:00 PM Lunch Break (If Applicable)
- Participants are expected to engage in guided self-study, reading, or personal reflection on the day’s content. This contributes toward the CPD accreditation and deepens conceptual understanding.
- 02:00 PM – 04:00 PM Self-Study & Reflection

Please Note:
- All training sessions are conducted from Monday to Friday, following the standard working week observed in the United Kingdom and European Union. Saturday and Sunday are official weekends and are not counted as part of the course duration.
- Coffee and refreshments are available on a floating basis throughout the morning. Participants may help themselves at their convenience to ensure an uninterrupted learning experience Provided if applicable and subject to course delivery arrangements.
- Lunch Provided if applicable and subject to course delivery arrangements.

Part 2 / 7

Understanding Strategy Execution

- Exploring the challenges involved in translating strategy into action.
- Understanding the relationship between strategy, resources and implementation.
- Identifying factors that influence successful execution.


Implementing Strategic Initiatives

- Developing action plans aligned with strategic objectives.
- Defining responsibilities, timelines and required resources.
- Managing strategic priorities through effective coordination.


Monitoring Strategic Progress

- Establishing methods to track execution performance.
- Identifying implementation gaps and improvement opportunities.
- Adjusting strategic actions based on results and changing conditions.

Part 3 / 7

Understanding Competitive Analysis

- Exploring methods used to analyze competitive environments.
- Understanding market positioning and sources of competitive advantage.
- Identifying factors that influence business competitiveness.


Applying Strategic Analysis Tools

- Using structured tools to evaluate markets, competitors and opportunities.
- Analyzing business strengths, weaknesses and external factors.
- Supporting strategic decisions through evidence-based analysis.


Building Competitive Advantage

- Identifying opportunities to differentiate products, services and capabilities.
- Developing approaches to strengthen market position.
- Creating strategies that support long-term competitiveness.

Part 4 / 7

Understanding Business Growth Strategies

- Exploring different approaches to organizational growth and expansion.
- Understanding the relationship between markets, customers and business capabilities.
- Identifying growth opportunities based on strategic objectives.


Evaluating Growth Opportunities

- Analyzing potential markets, products and business opportunities.
- Assessing risks and requirements associated with growth decisions.
- Selecting appropriate growth approaches based on organizational goals.


Building Sustainable Growth Plans

- Developing structured plans to support business expansion.
- Aligning growth initiatives with resources and capabilities.
- Creating approaches that support long-term value creation.

Part 5 / 7

Understanding Strategic Organizational Structure

- Exploring the relationship between organizational structure and strategy.
- Understanding how roles, responsibilities and reporting lines affect execution.
- Identifying structural factors that influence performance.


Designing Effective Structures

- Evaluating organizational structures based on strategic requirements.
- Improving coordination, accountability and decision-making.
- Creating structures that support business objectives.


Aligning Structure with Strategy

- Identifying gaps between current structures and strategic needs.
- Developing improvement approaches to increase effectiveness.
- Supporting organizational flexibility and adaptability.

Part 6 / 7

Understanding Organizational Culture

- Exploring the role of culture in supporting or limiting strategy execution.
- Understanding how values and behaviours influence organizational performance.
- Identifying cultural factors that affect strategic success.


Building a Strategy-Aligned Culture

- Developing cultural practices that support organizational objectives.
- Encouraging behaviours that strengthen performance and collaboration.
- Aligning leadership actions with desired organizational culture.


Managing Cultural Change

- Identifying cultural barriers to strategic improvement.
- Developing approaches to support behavioural change.
- Creating sustainable cultural improvements that support strategy.

Part 7 / 7 Executive Mini Masters Thesis

Business Strategy Improvement Thesis

Day 31: Thesis Definition and Planning

- Identify an organizational strategic challenge related to the topics covered during the Mini Master.
- Define the thesis problem statement, objectives and expected outcomes.
- Establish the scope, methodology and approach for the thesis project.


Day 32: Research and Strategic Analysis

- Collect relevant information about the selected business strategy challenge.
- Apply strategy basics, execution, competitive tools, growth models, structure and culture frameworks learned during the program.
- Analyze current strategic practices, gaps and improvement opportunities.


Day 33: Developing Strategic Solutions

- Develop recommendations to improve strategic effectiveness.
- Create an implementation roadmap with actions and responsibilities.
- Define measures to evaluate strategic improvement outcomes.


Day 34: Thesis Writing and Final Review

- Structure the thesis document using a professional format.
- Review analysis, recommendations and strategic improvement approach.
- Prepare the executive summary and final presentation materials.


Day 35: Thesis Presentation and Evaluation

- Present the completed business strategy improvement thesis project.
- Receive feedback and evaluation on the proposed solutions.
- Finalize practical actions for applying strategic improvements within the organization.