Course Information

Introduction

This five-day course teaches practical tools for managing innovation from idea to scale. You will work with methods used to frame problems, generate options, test assumptions, and decide what to move forward. The program focuses on applied exercises and templates you can use immediately in your team. Sessions mix short theory with hands-on practice and real case work.

Objectives

1. Apply structured problem-framing and customer-mapping tools to define clear opportunity spaces.
2. Run facilitated ideation sessions and use objective criteria to prioritize concepts.
3. Design and execute rapid prototypes and hypothesis-driven tests, then turn results into concrete next steps.
4. Build concise business cases and selection matrices to assess value, cost, and risk for candidate innovations.
5. Set up governance and portfolio-management practices to track, resource, and scale selected initiatives.

Who Should Attend?

Product managers responsible for new features or product lines.
Heads of innovation or innovation program managers.
R&D or engineering team leads working on new products or services.
Business unit directors or general managers accountable for growth and new initiatives.
UX/product design leads and service-design practitioners involved in concept development.

Training Method

• Pre-assessment
• Live group instruction
• Use of real-world examples, case studies and exercises
• Interactive participation and discussion
• Power point presentation, LCD and flip chart
• Group activities and tests
• Post-assessment
If Applicable:
• Each participant receives a 7” Tablet containing a copy of the presentation, slides and handouts

Program Support

This program is supported by:
* Interactive discussions
* Role-play
* Case studies and highlight the techniques available to the participants.

Daily Agenda

Daily Schedule (Monday to Friday)
- 09:00 AM – 10:30 AM Technical Session 1
- 10:30 AM – 12:00 PM Technical Session 2
- 12:00 PM – 01:00 PM Technical Session 3
- 01:00 PM – 02:00 PM Lunch Break (If Applicable)
- Participants are expected to engage in guided self-study, reading, or personal reflection on the day’s content. This contributes toward the CPD accreditation and deepens conceptual understanding.
- 02:00 PM – 04:00 PM Self-Study & Reflection

Please Note:
- All training sessions are conducted from Monday to Friday, following the standard working week observed in the United Kingdom and European Union. Saturday and Sunday are official weekends and are not counted as part of the course duration.
- Coffee and refreshments are available on a floating basis throughout the morning. Participants may help themselves at their convenience to ensure an uninterrupted learning experience Provided if applicable and subject to course delivery arrangements.
- Lunch Provided if applicable and subject to course delivery arrangements.