Course Information

Introduction

Markets are changing as platform players, new pricing models and shifting customer behaviors open space for disruption. This course teaches how to find those openings and turn them into viable business models. You will practice structured approaches to design, prototype and validate disruptive offerings. The format combines case studies, hands-on labs and peer review so you leave with concrete next steps.

Objectives

1. Identify specific disruption vectors in your market and map the customer jobs and constraints they exploit.
2. Design a coherent disruptive business model that links value proposition, pricing, channels and unit economics.
3. Build and run rapid experiments to validate key assumptions, with clear metrics and decision criteria.
4. Produce a 90-day validation plan with resource estimates, KPIs and go/no-go triggers.
5. Prepare a concise, investment-ready pitch and implementation roadmap for stakeholders.

Who Should Attend?

Product managers (mid to senior level)
Heads of business units or division managers
Strategy managers and corporate strategists
Innovation leads or heads of innovation
Corporate development / M&A professionals evaluating new growth models

Training Method

• Pre-assessment
• Live group instruction
• Use of real-world examples, case studies and exercises
• Interactive participation and discussion
• Power point presentation, LCD and flip chart
• Group activities and tests
• Post-assessment
If Applicable:
• Each participant receives a 7” Tablet containing a copy of the presentation, slides and handouts

Program Support

This program is supported by:
* Interactive discussions
* Role-play
* Case studies and highlight the techniques available to the participants.

Daily Agenda

Daily Schedule (Monday to Friday)
- 09:00 AM – 10:30 AM Technical Session 1
- 10:30 AM – 12:00 PM Technical Session 2
- 12:00 PM – 01:00 PM Technical Session 3
- 01:00 PM – 02:00 PM Lunch Break (If Applicable)
- Participants are expected to engage in guided self-study, reading, or personal reflection on the day’s content. This contributes toward the CPD accreditation and deepens conceptual understanding.
- 02:00 PM – 04:00 PM Self-Study & Reflection

Please Note:
- All training sessions are conducted from Monday to Friday, following the standard working week observed in the United Kingdom and European Union. Saturday and Sunday are official weekends and are not counted as part of the course duration.
- Coffee and refreshments are available on a floating basis throughout the morning. Participants may help themselves at their convenience to ensure an uninterrupted learning experience Provided if applicable and subject to course delivery arrangements.
- Lunch Provided if applicable and subject to course delivery arrangements.