Mobile Marketing Outlines

Course ID: 2502170101303ESH

Course Dates :    17/02/25    Course Duration :      5   Studying Day/s Course Location:  London, UK

Language:   Bilingual

Course Category:          Professional and CPD Training Programs

Course Subcategories: Compliance and Governance Marketing and Customer Experience Technology and Innovation

Artificial Intelligence Integration Augmented Reality Applications Consumer Behavior Analysis Data Analytics Geolocation Marketing Mobile Advertising Privacy Compliance

Course Information

Introduction

In today’s fast-paced digital world, mobile marketing is no longer optional—it's essential. Mobile devices have become integral to consumers' daily lives, offering a unique and personal platform for businesses to connect with their audience. This comprehensive course on Mobile Marketing provides participants with the knowledge and tools to create, execute, and optimize effective mobile marketing strategies. From understanding mobile consumer behavior to leveraging cutting-edge technologies, this course ensures you stay ahead in the competitive digital landscape.

Objectives

By the end of this course, participants will:

Understand the fundamentals of mobile marketing and its impact on consumer behavior.
Develop strategies for mobile advertising, app marketing, and mobile SEO.
Learn how to integrate mobile marketing into broader digital marketing strategies.
Explore tools and technologies for creating engaging mobile campaigns.
Gain insights into measuring and optimizing mobile marketing performance.

Who Should Attend?

This course is designed for:

Marketing professionals seeking to enhance their expertise in mobile marketing.
Business owners and entrepreneurs looking to leverage mobile platforms.
Digital marketing specialists aiming to expand their knowledge.
Brand managers and strategists exploring innovative mobile solutions.
Professionals interested in understanding the latest trends in mobile marketing.

Training Method

• Pre-assessment
• Live group instruction
• Use of real-world examples, case studies and exercises
• Interactive participation and discussion
• Power point presentation, LCD and flip chart
• Group activities and tests
• Each participant receives a 7” Tablet containing a copy of the presentation, slides and handouts
• Post-assessment

Program Support

This program is supported by:
* Interactive discussions
* Role-play
* Case studies and highlight the techniques available to the participants.

Daily Agenda

Daily Schedule (Monday to Friday)
- 09:00 AM – 10:30 AM Technical Session 1
- 10:30 AM – 12:00 PM Technical Session 2
- 12:00 PM – 01:00 PM Technical Session 3
- 01:00 PM – 02:00 PM Lunch Break (If Applicable)
- Participants are expected to engage in guided self-study, reading, or personal reflection on the day’s content. This contributes toward the CPD accreditation and deepens conceptual understanding.
- 02:00 PM – 04:00 PM Self-Study & Reflection

Please Note:
- All training sessions are conducted from Monday to Friday, following the standard working week observed in the United Kingdom and European Union. Saturday and Sunday are official weekends and are not counted as part of the course duration.
- Coffee and refreshments are available on a floating basis throughout the morning. Participants may help themselves at their convenience to ensure an uninterrupted learning experience Provided if applicable and subject to course delivery arrangements.
- Lunch Provided if applicable and subject to course delivery arrangements.